Publication:

Fibre February 2023

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    Authors & editors

    Publisher Milling & Grain
    Year of publication 2023 February
    Languages

    Medium Digital
    Edition1
    Topics

    Nutrition & health

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    Scope & contentUK Flour Millers is the trade association for the flour milling industry, representing the interests of nearly all commercial flour mills across the UK and Ireland to government, policy makers, the media and other stakeholders.

    The UK flour milling industry processes 6.2 million tonnes of wheat to produce almost 5 million tonnes of flour every year, including starch and industrial uses of flour.

    The UK Flour Millers is once again running its Fibre February campaign to support the UK government public health target that everyone over 16-years of age consumes at least 30g of fibre a day.

    Fibre is a type of carbohydrate and found naturally in plant foods like grains, beans, nuts, fruit and vegetables.

    Eating enough fibre is known to help to reduce risk of heart disease and stroke, type 2 diabetes and colorectal (bowel) cancer and to improve digestive health.

    “Fibre February is my favourite campaign. So often public health messaging seems to focus on controlling intake or eating less of something. With Fibre February we get to showcase a whole range of delicious food and for the most part get to tell people – knock your socks off, eat as much as you want!” Priya Nicholas, Head of Communications, UK Flour Millers.

    To demonstrate that delicious food can be a good source of fibre, the UK Flour Millers asked their recipe development team to come up with an easy-to-make cookie that contains at least 6g of fibre. And they did not disappoint. This year’s Fibre February recipe is a single serve, air-fryer-friendly sticky toffee cookie…Read more.

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